Over 2 million tons of plastic waste end up in the oceans every year! 80% of plastic waste is not recycled. Some of the ingredients permitted in the EU cosmetics regulation are catastrophic. Every year, new banned substances are added that have long been suspected of being dangerous to people and the environment. And we create solutions for these problems.
puremetics' mission is to create high-quality, plastic-free and vegan cosmetic products that are good for you AND the environment. We combine quality, joy and sustainability in a brand that you will love!
The foundation of puremetics' mission is the belief that beauty and environmental awareness can go hand in hand. We are committed to sustainability by eliminating the use of plastic and instead choosing environmentally friendly packaging and ingredients. This focus on sustainability extends across the entire product life cycle, from production to disposal.
puremetics' vision is to lead the cosmetics industry by showing that cosmetics can be ethical, high quality and environmentally friendly. Through continuous research and development, we strive to create innovative and sustainable solutions for cosmetic products that enable our community to make conscious choices.
The ethical commitment to animals and the avoidance of animal ingredients underline the environmentally friendly orientation of puremetics. Our vision also extends to strengthening the importance of eco-friendly cosmetics in society and creating awareness about the impact of beauty products on the environment.
Sustainability is what drives us! We question ourselves at every step, no matter how small it may be, whether we have achieved the maximum level of sustainability.
We do not rest on our solutions, but are always on the move to adopt newer, better and more sustainable approaches.
a movement that inspires sustainable beauty
The vision is to contribute to a world where beauty does not come at the expense of the environment, but exists in harmony with it.
packagings
We are 100% plastic-free. We develop sustainable solutions and show that it can be done without plastic.
Textures
We create new textures that require no plastic packaging right from the cradle.
Optimally coordinated with each other
We coordinate our products, packaging and shipping materials so cleverly that we ship as little volume as necessary.
Locate hidden plastic and rethink it sustainably
Plastic components are often hidden in supposedly environmentally friendly packaging. These can be so-called coatings, i.e. spreads on paper bags, the tear thread on the shipping box or the seal in the screw cap. We are uncompromising and promise you 100% plastic freedom.
Social responsibility
We support the protection of the oceans with every order! For every order we collect a full kilo of plastic waste from coastal regions and have already protected the oceans from over 80 tons of waste! We also support other projects. For example, we cooperate with the Action Group for Species Protection, Doctors Against Animal Experiments, animal shelters and sanctuaries, clean-ups and several other projects.
The best for you and the future
We believe that sustainability can only work through long-term changes. And who doesn't know it? Habits that have been trained over the years, comfortable and cherished, cannot simply be changed from one day to the next.
Our approach? We make it as comfortable as possible for you! Our products should make sustainability fun. In addition, we present you on our social channels, in our newsletter and in our blog inspiring news, facts, DIYs and videos on how you can easily make your everyday life more sustainable step by step with fun and joy.
We can change the course now
together we will do it!
We can only achieve our mission with your support. Let's save the world together and look real while doing it!